We redefines masculinity and femininity, dismantles gender boundaries, and brings together philosophy and poetry in designs created to defy expectations. Classical elements are contrasted with contemporary styling to subvert stereotypes, champion gender fluidity and create DEMO’s signature: soft masculinity. Our signature style of soft masculinity is brought to life with handmade embellishments and embroidery, and rich textiles. 

THE FUTURE IS

NO SEX.

YOU CAN BE A BOY, A GIRL,

WHATEVER YOU WANT. 

- GRACE JONES, 1984

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